How NOT to Start a T-Shirt Company

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As an accomplished designer and trained architect, she used her Masters degree from Morgan State University and Bachelors of Arts from Penn State University to establish a brand, made in Baltimore in January Mess in a Bottle is a t-shirt company that allows you to put messages on a t-shirt and they come packaged in a reusable bottle. We are an expressive brand that allows you to wear your MESSage. Kalilah designs and prints each tee in-house; we give our customers the flexibility to select a standard message or you can create your own custom message.

She is dedicated to her business and providing an excellent customer service experience. Kalilah established this company to evoke change, question her audience and allow individuals wearing their messages to be vocal.

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Kalilah Wright has launched businesses and successfully created products that have been very profitable and helped to catapult her companies. Want to know the secret to her success and use this formula for your business?

Come close, let me teach you how to turn products into profit. Excited for you to get started.

Choosing Your Niche

Look out for the next class to help you get started. The coupon code you entered is expired or invalid, but the course is still available! Hey Tee Classers! Your Instructor Kalilah Wright.

10 Tips for Starting a T-shirt Company

Frequently Asked Questions When does the course start and finish? The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish. How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.

We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund. Get started now! My time was very limited at this point. Because of this, I came to the decision. If I were to build a new business there would be several rules:.

Under these rules, building the entire business would essentially act in-itself as the validation.

How to Start a T-Shirt Business on a Shoestring Budget - Placeit Blog

For me, number one was easy. Unless number two forced my hand another direction, I would use Shopify. After scanning through all of them, their integrations, their t-shirt options and pricing, I decided on Printful. Printful it seemed had the most seamless integration, best selection of shirts and reasonable pricing. They also had the ability to print other products like canvas prints and bags should I ever decide to expand my product offering.

Now, Toronto has over 60 stations and I completely underestimated how grueling and exhausting it would be to design all 60, luckily, many of the designs had a similar style. Over the next 6 hours I cranked out all 60 designs for almost all of the stations.

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  • With all 60 designs complete, I thought I was done. However, I quickly realized that very few people would buy a design without knowing how it looked on a t-shirt. With that in mind, I headed over to my favorite graphic design marketplace, Creative Market. Now that I had the t-shirt template and all my files, it was once again a manual process of applying all 60 of my designs to the t-shirt template and saving each file.

    With all my t-shirt designs completed, it was time to build the website. I already had a theme I had purchased for Finch Goods Co. When it came naming a business, I know it can sometimes take weeks. I decided to allocate 3 minutes to naming this business.

    Again, this was named after the street I grew up on, the subway station closes to my childhood home and, it just so happens that Finch Station is the first station on the subway line. I designed the website to be as simple as possible, even keeping the same colors scheme from Finch Goods Co. The most time consuming part was creating each of the 60 products and uploading the right photos for each.

    Organization was key. The last step before I launch and market my new online store was to integrate my store with Printful. This was an easy enough process. I installed the Printful Shopify App , and from there it automatically pulled in all my products. At this point, I was pretty tired and really had no idea what I was going to do for my marketing. However, I did remember that just the previous week, the subway celebrated its 60th anniversary. Could I use this to my advantage? I did some searches on Google to see who covered this event. One stuck out immediately. It was a pretty popular local online blog and they just wrote an article about the subway systems 60th anniversary. I figured the author of that post might want to hear about to my newly released shirts.

    I found the author on Twitter and asked for his email address. Later that evening, I emailed him the following:. Within the hour he replied asking a few more questions. It was late and I was exhausted. I decided to leave the response until the morning. Besides, I still had a few things left to set up in my Shopify account before launch.

    After ignoring the first few, I finally rolled over and checked my phone. To my surprise it was a bunch of emails from customers asking about my shirts, shipping and pricing… customers? I quickly opened my laptop and discovered a big spike in traffic to my site. First priority was to turn checkout on and complete a test order to make sure everything was no working.

    After I did that, I checked to see where the traffic was coming from. Turns out, the writer went ahead without my email responses and published a post about my store. I have broken down my total costs below for this 24 hour business. Admittedly, after the spike in sales from the initial media coverage, sales dropped. I have not, and I have no need to login to anything for sales and orders to be taken care of. That one blog post continues to deliver a small trickle of sales each week. Most of my time now is spent on my new project, Finch Goods Co. However, when I do get some time, I am going to focus on SEO around some keywords I uncovered that I believe have potential to deliver a steady stream of high quality traffic for people looking for localized Toronto t-shirts.